UGC.NL helped Daily Aest. scale performance-UGC for fashion, with higher conversions, lower costs per purchase and 3.1x higher conversion rate on product pages via Meta and TikTok. ads active!
20x return on ad spend with UGC.NL
3.1x higher conversion rate on product pages
“The UGC content felt like customers were discovering our brand themselves. That led to better ads and more sales without it feeling commercial.”
Daily Aest. makes minimal clothing in limited drops. Founder Julien did not want to push that clothing into the feed as an ad. He wanted videos that feel like a discovery: someone checking an outfit, taking a mirror shot or showing a piece through the day.
On TikTok and Meta someone buys once the styling and the fit make sense. A product page alone does not show that. A creator wearing the piece does.
Minimal fashion depends on how it sits in real life. Studio images make it sharp, but they do not feel like something you come across yourself. Julien wanted native content for the drops, without expensive shoots or influencer deals.
Through UGC.NL creators filmed outfit checks, mirror shots and day-in-the-life moments. Limited drops were mentioned lightly, so the scarcity was felt without a hard sell.
The videos were ready for the feed. Daily Aest. could scale winning creatives without extra editing or shoot days.
Selection was about creators for whom minimal clothing looks native in the feed.
The creators he chose:
Filmed outfit checks and mirror shots
Showed a day in the life
Mentioned limited drops lightly but clearly
Through UGC.NL Daily Aest. could use these creators quickly, without depending on expensive shoots or influencer deals.
Strong performance improvement.
The UGC campaigns achieved a ROAS of 20x, while cost per purchase fell to €8.60.
Better product-page performance.
Because visitors saw styling and fit first, product-page conversion rose 3.1x.
Fast testing and scale.
Content could go live without extra editing or shoot days, so winning creatives were scaled quickly.
A fixed growth approach.
UGC through UGC.NL is a fixed part of Daily Aest. drops and seasonal collections.
UGC.NL helped Ateljee with scalable deployment of performance-oriented UGC for fashion, resulting in stable performance at scale, lower creative costs, and €9.40 cost per purchase via Meta and TikTok.
UGC.NL helped Aestheticwolf deploy performance-oriented UGC for fashion drops at scale, resulting in faster sell-outs, higher conversions, and €7.10 cost per purchase via Meta and TikTok.
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